WooCommerce vs Shopify: Which Platform Is Best To Use?

WooCommerce vs Shopify: Which Platform Is Best To Use?

Getting confused on what platform to use from WooCommerce vs Shopify while starting an online store? Each platform has got its own multiple strengths to build an e-commerce store. It is the perfect solution for you. The good news is that you can do itself without any help from developers or professional designer.

Deciding which one is better and which one you should choose for your small business depends largely on your individual needs.

Both the e-commerce platform offers product variations, different shipping rates, attractive design, payment gateways, marketing features, and SEO; as well as different add-ons and extensions to further extend and improve your online store. If you wish you can even integrate WooCommerce and Shopify by using certain apps like Zapier and Automate.io.

WooCommerce vs Shopify

WooCommerce or Shopify is for creating a fantastic online shop.

In this blog, we will tell you, which platform is better-looking? Which is more flexible? More feature-rich, cheaper? And which one is the better eCommerce platform choice for your online business.

To Get instant support for WooCommerce Setup to contact us by dialing our Toll-Free number + 1 888 614 0555. We will assist you to solve all your issues regarding e-commerce store.

Refer the topics of the content covered in this blog given below for your feasibility:

WooCommerce: An in-depth look

It is a plugin for WordPress. This plugin is free (freemium model) and open-source with various add-ons available that can add extra features to your online store. Some add-ons are free and some of them are paid.

WooCommerce setup

WooCommerce provides the following features:-

  • It has certain offers like free or flat rate shipping and tax setting which includes local tax rates and different tax classes.
  • It generates reports that include reviews, incoming sales, inventory levels, and general store performance.
  • Integrated user reviews, usage limit, discount options.
  • Different payment gateways which include BACS, PayPal, and Cash on Delivery.
  • It has numerous variations in its products and the ability to sell both physical and downloadable goods.
  • The ability to cross-promote and upsell products.

How WooCommerce does design?

WooThemes, know the importance of design whereas it comes to e-commerce. Hence, the theme selection is certainly rich when it comes to WooCommerce compatibility. But the great thing about this plugin is that it can be integrated into any WordPress theme.

WooCommerce designing

WooCommerce theme offered by Envato Market. It is optimized specially for the plugin itself. Therefore, offers sufficient useful features like integration with MailChimp, eye-catching sliders, zoom in options, responsive design, etc.

How WooCommerce helps you to sell?

It provides many features for free in the core plugin. And if you want to extend your online store likely, you will unwilling wind up looking for its extension.

The add-on store provides sufficient interesting choices which permit you to scale up such as: integrating your store with MailChimp, creating recurring subscriptions, automatically record sales in QuickBooks, selling on Facebook. The range of add-ons is from free to paid. Paid add-ons ranging from $29 to $200.


WooCommerce is a free plugin, their costs are attached along with it. You will require a WordPress website, means you have to purchase your own domain name and set up a hosting plan. The cost will vary depending on your hosting plan and the add-ons you select to improve your store.

Shopify: An in-depth look

Shopify is a self-hosted e-commerce platform. That means your online business store can get ready in two minutes as there is no other software to install. Like WooCommerce, there is no free plan. But the pricing is budgeted and there is a range of theme. And add-ons offered by Shopify which give you extra feature to your store.

Shopify - In depth

Shopify provides the following features:-

  • Professional themes are enough available from Shopify and more available on our Envato Marketplace.
  • Full blogging platform available.
  • Detailed reports and site analytics
  • Product variations, review, discounts etc.
  • Integration with social media and email marketing.
  • It offers a usable website builder that helps to customize the look of your store.
  • The ability to use your own domain name.
  • Responsive, mobile-friendly design.

How Shopify does design?

Shopify - Designing

Shopify provides a good selection of themes to get you started. It is not feature-rich as some of the third party. Shopify offers some theme are free and some are paid ranging from $100 to $180. If you want more features or if your store is not included. Envato Market has an impressive selection of affordable and popular Shopify themes.

How Shopify helps you to sell

It provides a good selection of free features, not similar to WooCommerce which requires paid add-ons. Discount codes, a cart recovery system, the ability to offer gift cards, product import via CSV files, and Facebook selling etc. are included in its features.

Similar to WooCommerce, Shopify provides different add-ons which give you extra capabilities like tracking deliveries, QuickBooks integration, cross-selling and more.


Shopify provides three pricing level, the lowest plan being $29 and the highest/most expensive plan being $299. It has also a medium plan $79 and a basic plan $9 strictly selling on Facebook. It offers a 14-day free trial so you can test the e-commerce platform before deciding if it is the right choice for you.

All the plans include many products and bandwidth, fraud analysis, a blog, and a free SSL certificate. You can connect your existing domain name to it and the domain name can be purchased directly from Shopify.

What should you look for in an e-commerce platform?

When choosing the perfect e-commerce platform for your business you need to think about your own technical skill, your budget, and your business plans. For example, when you want to expand or sell across social platforms and you’ve got it set in your mind, you need to look out for the right qualities in your e-commerce platform – for example, if you have no idea of coding, you’ll definitely prefer ‘drag-and-drop’ option.

e-commerce platform

Look out for the features which will be important for your business, such as abandoned cart recovery, shipping, and inventory management. Calculate its cost and find out one which has plans to match your budget.

Don’t forget about the design! It totally depends on you whether you want to base your storefront on a professionally made template, or build it yourself from scratch?

Lastly, make sure that there are plenty of efficient quality support options in place to help you out if you ever get stuck at any time. No matter whether you prefer phone support or reading help articles, it’s important to make sure that there are proper help resources which suits your need.

Comparing WooCommerce vs Shopify to see which one is absolutely best

Both platforms are very easy to use. Both platforms have a natural user interface for easy jobs, like creating basic pages, listing products, checking orders, of a website. These setup processes are relatively struggle-free.

Both platforms have documentation and a great user base means searching answers to potential issues that may arise is fairly effortless in both systems.

The main difference between the two platforms is in the setup. WooCommerce is one of a  WordPress plugin used to make the e-commerce store, that means you need a WordPress website for which you have to pay a hosting fee, install the WooCommerce plugin, and set up the store. Still, in case you already have an installed WordPress website, setting up WooCommerce is an easy process.

Whereas, Shopify is a self-hosted solution. It means you do not have to worry about installing an individual Content Management System, searching a web host, and after that adding Shopify. If you have no technical knowledge, it is probably the easier choice.

Shopify comes with integrated blogging capabilities meaning you won’t lose out because you haven’t gone the WordPress route.

WooCommerce drop shipping vs Shopify drop shipping

Dropshipping basically makes the work easy by allowing the e-commerce stores to fill orders directly from a wholesaler or the manufacturer. This means that the owner of the online store won’t need to store products or worry about shipping. They can simply transfer the orders to the drop shipping supplier, who further manages all the inventory and logistics.

We have shared some benefits-cum-differences on different parameters that you should consider when choosing an e-commerce platform for your dropshipping business.

  • Pricing: Here WooCommerce wins the race. For an instance, if you run five different stores all based on drop shipping business then compare, then the hosting price for WooCommerce will be $50 only, whereas it will cost $145 if you are running drop shipping using Shopify.
  • Set Up Time: Talking about Shopify it is far easy to set up. It only takes around 30-40 minutes to create an online store for your drop shipping business. While on WooCommerce you can set up in 15minutes only if you do it by managed e-commerce hosting, otherwise it depends on your expertise. To set up more than one Shopify drop shipping store, you have to start from scratch and create a store again. Whereas with WooCommerce you just have to install a Duplicator Plugin to replicate your store.
  • Themes: We have 60+ themes in Shopify for drop shipping which is considered to be good. But the disadvantage is that it provides only 10 themes which are free to use. While WooCommerce offers hundreds of thousands of themes for our e-commerce store where the best part is that many of the themes are free and fully customizable to complete your dropshipping store requirement.
  • Features: There is an App Marketplace in Shopify having around 1200 apps where the majority of them are paid with a free trial, you can purchase plugin and make your store look better and smarter. Whereas WooCommerce has more than 75000 extensions to choose from and most of them are free.

Let’s take a closer look at each of these platforms and see What they have to offer. So you can select the better platform for your online business.

Payment options & fees

To sell your products online, you need to give enough payment choices to your users to make it more efficient. Both the e-commerce sites, WooCommerce and Shopify offers you a choice of over 100 payment gateways. These are either in-built or added through integrations. The main ones are:

  • Stripe
  • PayPal
  • Credit and debit cards
  • Apple Pay
  • Square

Different payment gateways come with different transaction fees. Make sure you check first before choosing.

For example, Shopify charges 2% per transaction if you use a third-party gateway. This can be reduced by upgrading to a more advanced Shopify plan. Or you may even get rid of them completely by using Shopify Payments – the company’s own option.

One big advantage of WooCommerce is that it doesn’t charge any transaction fees. Though the bank charges and charges due to the payment provider (like PayPal) will still apply. When you are willing to sell a large volume of products, WooCommerce might make sense at that point. It also seems appealing the to sellers who want to choose their own merchant account.  

While there is a little different case in Shopify Payments. Bear in mind, integrating new payment providers with WooCommerce can cost over $70, for example, Authorize.net. Shopify may include these options as a standard option of your Shopify plan.

Which platform should you choose? (Pros and Cons)

Both platforms have their own set of Pros(advantages) and Cons(disadvantages). This will help you find the best platform for your new store. Let’s see

WooCommerce – Pros

  • It is an open-source platform, where the code is already available. Thus we can say that the customization possibilities with WooCommerce are inexhaustible. Your store will have a real personality.
  • WooCommerce offers specific mobile-responsive stylish WordPress themes. It consists of never-ending design options as WordPress themes work with WooCommerce, where you have a huge selection to choose from.
  • This e-commerce store gives you everything you need to harness the power of Search Engine Optimization and dominate the Google rankings. It has access to the WordPress blogging infrastructure and possesses an ability to dig deep and edit your store’s metadata.
  • WooCommerce is a very secure platform. Also, it is regularly updated to take away your worry about security issues, and bugs.

WooCommerce – Cons

  • You need to have an SSL certificate to ensure your website is secure, for that you have to purchase it separately.
  • You require to start from scratch, first, you need to sign up for hosting separately, then install it and set it up.
  • WooCommerce doesn’t provide customer support, you need to ask on forums or submit tickets when you have an issue.
  • It keeps the WordPress plugin up to date with your current browsers. At times the WooCommerce platform fails to meet the updates. In case you can run some plugin tags as usually.

If you have already set up the WordPress platform, This platform is a good choice for you. Installation of this platform is easy than another platform. The most basic setup of this platform. As long as you are familiar with WordPress, it should not be a problem.

Shopify – Pros

  • It comes with a free SSL certificate. It possesses better SEO capabilities than WooCommerce, most notably the page loading times.
  • Free hosting means your store can be up and running as soon as you sign up for Shopify and start adding your products.
  • It takes care of the technical maintenance of running a store for you.
  • The admin area is modern-looking, flexible, easy to use, and very intuitive. It includes social media promotion and sharing which helps with both website promotion and product.
  • Shopify is a scalable e-commerce platform, it won’t crash even under the increased traffic and sales volume. Whatever Shopify plan you take it includes hosting, as well as the necessary security certificates.
  • It provides 24/7 quality support, which is one of its unique selling in the level of its customer support. Where the agents are helpful, responds quickly and are effective at resolving issues.

Shopify – Cons

  • It does not offer more than their three default product.
  • To make any serious changes in your Shopify store, to need to know the company’s own coding language – liquid. Which requires some technical skill on your part to customize your e-commerce store extensively.
  • Its features a friendly design, but for that, you need to walk through the process.

Wrapping Up

Hence, WooCommerce and Shopify are the close e-commerce platform comparison. Both are the best options for setting up your online store in a quick and efficient way. When we talk with our clients, our recommendations always change depending on their specific situations. We hope this blog helped you in choosing the best platform for your e-commerce store.

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