Keep Calm! Here we are with some reasons, because of these reasons your WordPress website speed matters. If you are running your website on WordPress, so you should always focus on the maintenance of your site.
However, which CMS (Content Management System) you are using does not matter. Only you have to focus on the speed of your WordPress website. If you are ignoring the speed factor, then you will face many problems.
You should always know that the WordPress site speed matters a lot. And plays an important role in search engine ranking. Where search engine is a service which allows all internet user to search for any content, query, and product throughout the world wide web.
Search engine clearly states that the user’s search keywords are the efforts to get information about a topic. The user will search for a website by its name when the website is popular and well known which is why search engine ranking plays a crucial role for a website.
If you are not sure how you can maintain your WordPress site properly, then you are in the right place. Keep reading the guide and maintain your site speed.
There are many important ways to improve the speed of the WordPress site. If your website is slow, then there are several reasons for this. To improve the speed of your WordPress site, you have to focus on improving the things for your website.
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Does your website load in 3 seconds or less?
It can be very frustrating to come to a slow site. About 70% of the sites are nowadays built on WordPress and becoming a slow site has become a standard issue for most WordPress owners. If a site is taking more than 3 seconds to load, so the users can become frustrated and navigate directly from their website.
You can check your WordPress Website Speed by using the PageSpeed Insights.
Let’s take a deeper look at-
Few Reasons Why WordPress Website Speed Matters
1. Search engine ranking depends on your website speed
If you are a blog owner and you want it on top, then you should know that your blog’s speed will play a big role in search engine ranking.
However, you have to understand the importance of optimizing your WordPress website, and if you are focusing on the things that are most important, then you will be able to get the desired results.
Well, if you are not familiar with those factors that will affect the SEO of your website, then you are in the right place. It is always better to focus on search engine rankings so that you can improve things for the website.
If your site is slow, you should always know that it will affect your search engine ranking. If you want to improve things, you should always focus on improving the speed of your website. So that you can avoid all the problems you face.
2. Bounce rate will increase
Another important factor is, you should pay attention to is to take care of the bounce rate. You have to pay close attention to the bounce rate of your website.
If your WordPress site is not properly loaded, and it is taking a lot of time, then you should know that it will increase bounce rate. People coming to your website will immediately close the window, it will affect your website in a different way.
If you are trying to reduce the bounce rate of your WordPress site, then you should focus on creating valuable content and improving the speed of your website. This will help you simplify things for yourself and you will be able to decrease the bounce rate of your site.
3. The site’s revenue will decrease
The important reason is that the revenue of the site will start decreasing. If your site is not loading fast, and it’s taking a lot of time, then you have to pay close attention to improving the speed of your website.
However, this is one of the most important reasons why you should always focus on improving the speed. Make sure that, by doing many tests you are improving the speed of your site.
In case, the revenue is decreasing, you will face many financial problems. By improving the speed of your website, you should always focus on making things better for yourself.
4. Decreased customer conversions
If the bounce rate is increasing, it will definitely affect the conversion. You will lose your potential customers, and this will decrease the conversion rate.
In addition, you will lose precious customers, and if you are running an e-commerce store, it will greatly affect your business. The conversion rate is one of the most important things that should be focused on each webmaster. This will help your business to get more customers and revenues.
In case your bounce rate is increasing, then you will lose all the conversions and potential customers.
5. You will end up losing visitors
If your site speed is low, then you should know that you will lose your permanent visitors. There is no doubt that if your website is starting up fast and working efficiently, visitors would love to stay.
Another important thing is that you should take care of keeping your visitors happy. If your site is taking too long to display, your visitors will not be on your website.
You should always focus on improving the speed of your site. So that you can avoid all the problems you are facing. Losing visitors to every blogger is hurtful.
However, if you are not taking care of the speed of your website, then it is happening with you. Ensure that your site is loading in 3 seconds so that you can improve the user experience and improve the number of visitors to your blog.
6. It will affect the user experience
No doubt that the speed of your website will have a huge effect on your visitors. More importantly, you will not be able to provide a good user experience for people going to your website.
Although, if website speed is very slow, it will check the patience of your visitors, and they will not last long. Always try several hacks to speed up your WordPress site so that you can improve the user experience.
If you are wondering how much speed your server is, so use the faster PageSpeed Insights (site speed checker), and compare your site to millions of other people.
Here, we have discussed some reasons why WordPress Website Speed matters? Often, we concluded step by step.
If you have any problem on website load speed or server response times, so let me know in the comment section provided below!
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